Top 10 ways to generate high traffic on the website
1. Have a Business
Blog
to generate high traffic on the website
First and foremost, to generate high traffic on the website, your business needs a blog where you can regularly publish useful, long-form content on your site. This is non-negotiable.
The more value you offer on your site, the more reasons people will have to visit it and thus there is increase in traffic on your website.
2. Focus on Evergreen Topics
While news and trending topics can give you a traffic boost in the short term, they’re not worth the time and effort. Create content around topics that will always be of interest to your audience. These evergreen posts will accumulate traffic and links over time, especially if you refresh it regularly.
3. Write Irresistible Headlines
While news and trending topics can give you a traffic boost in the short term, they’re not worth the time and effort. Create content around topics that will always be of interest to your audience. These evergreen posts will accumulate traffic and links over time, especially if you refresh it regularly
4. Invite others to Guest Blog on your site
Not only can guest authors diversify your topics and perspectives, but they’ll want to share the article with their network and link to it on their site, which could bring new readers to yours. Just be sure that you only post high-quality, original content without spammy links (lest you get a Google penalty and lose traffic). A standard set of guest posting guidelines can help with this and keep your content on brand.
5. Create Awesome Visuals
Use design tools like Canva to illustrate concepts, visualize data, and recreate charts in your branding. When other sites use your images, they’ll link back to your site. Plus, Google is showing more images in regular Search results, giving you more opportunities to rank and increase the appeal (and therefore click-through rate) of your result.
6. Incorporate Video
Text-based content is all well and good, but video can attract more visitors and keep them engaged. Here are some ways to use video to get more website traffic:
- Embed videos into your blog posts so they can appear in video search results
- Do YouTube SEO to rank higher on YouTube, then add links to your website in the video description.
- Add call to action buttons directly in your video that send people to your site.
7. Have a Resource Center
Videos and blog posts aren’t the only types of content you should be creating to educate your audience and build trust. Don’t forget about infographics, downloadable guides, templates, webinars, and more. As you create these lead magnets and use them elsewhere on the web, collect them on a resources page. A library of multimedia content is sure to attract visitors who will return to your site again and again.
8. Target keywords
Keywords are the words and phrases people type into search engines,
and as you can imagine, some keywords get searched more than others.
Using keyword research tools, you can see, for example, that the keyword “how to increase website engagement” only gets about 10 searches per month while how to increase website traffic gets 300 searches.
9. Place your Keywords Strategically
This is the bread and butter of on-page SEO—where you optimize your content so that search engines can understand what it’s about and rank it in relevant searches. Be sure to place your target keyword in the following locations-
- Title tag (meta title)
- H1 heading
- At least two H2 headings
- Naturally in the body
- The first 100 words
- Image file names and alt text
- Meta description
10. Get Backlinks
One of the most influential Google ranking factors is the quantity and quality of links to your website.
The more links you have from credible sites with high Domain Authority, the more you increase your own Domain Authority.
The higher your DA, the higher your rank and the higher your traffic—not to mention any traffic you get to your site from the link itself.